Finding the right products for your shop means balancing choice, price, available space and how quickly products are likely to sell.
Wholesale Direct gives independent retailers access to a wide range of wholesale products, with no minimum order value and manageable carton quantities. Whether you run a convenience store, independent shop, discount store or another retail business, you can order the stock you need online without committing to large quantities.
From everyday essentials and household products to toys, gifts, seasonal lines and on-trend products, our range covers a wide variety of products for independent retailers.
Looking for a UK wholesale supplier for independent retailers?
Browse our range of wholesale products and find stock for your shop, with no minimum order value and practical carton quantities.
Shop Wholesale Products
No Minimum Order Value
Order what your shop needs, when you need it, without having to reach a minimum spend.
Manageable Carton Quantities
Buy in practical quantities that suit your available shelf and storage space.
A Wide Product Range
Source products across multiple categories from one wholesale supplier.
Seasonal & Trending Products
Keep your range fresh with seasonal products and new lines alongside everyday stock.
Independent retailers need to make the most of every part of their shop. Having a varied product range can help you make use of available shelf space while giving customers more reasons to browse.
Wholesale Direct stocks products across a wide range of categories, including:
Whether you are looking for everyday products to keep your shelves stocked or new lines to add something different to your range, you can browse and order online.
For independent retailers, buying too much of a product can take up valuable storage space and tie up money in stock that may take longer to sell.
Wholesale Direct products are sold by carton, with the carton quantity clearly shown on each product page. This lets you see how many units you are buying before placing your order.
With no minimum order value, you can also order across different categories without having to reach a set spend.
This makes it easier to try new products, replenish existing lines and adjust your orders around what is selling in your shop.
Getting products onto your shelves is only part of the job. The way products are displayed can also help make the most of your available retail space.
Wholesale Direct offers a selection of products supplied in point-of-sale display formats, including:
These formats can be useful for making use of counter space, creating additional points of sale and displaying smaller or impulse products where customers are more likely to see them.
For independent retailers, display-ready products can also make it easier to introduce new lines without needing to create your own retail displays.
Customers expect independent shops to offer more than the same everyday products. New products, seasonal ranges and unusual lines can give customers something different to discover.
We regularly add new products and ranges to the Wholesale Direct catalogue, alongside established everyday lines.
Our seasonal ranges include products for occasions such as Christmas, Easter, Halloween and summer, helping retailers update their stock throughout the year.
From Christmas stocking fillers and Easter products to summer garden lines and Halloween products, seasonal stock can provide an opportunity to refresh your shelves throughout the year.
Wholesale Direct stocks products from a selection of established brands alongside a much wider range of wholesale products.
Hoot offers pocket money toys and seasonal toys, including Christmas stocking fillers, Easter products and outdoor and water toys.
Cooke & Miller covers kitchenware, cookware, utensils and home baking products.
Zenso offers electrical accessories including cables, mobile phone accessories, power banks and fitness trackers.
Proplast provides first aid and medical products, including general medical supplies and sports injury products.
Kingdom offers pet shop essentials covering pet care, comfort and hygiene, as well as seasonal pet products.
These brands sit alongside thousands of other wholesale products, giving independent retailers plenty of choice when looking for new stock.
Wholesale Direct is suitable for a wide range of independent retail businesses, including convenience stores, discount shops, independent retailers, market traders and smaller specialist stores.
We understand that smaller shops often have less storage and display space than larger retailers. Buying by manageable carton quantities means you can order stock with your available space and budget in mind.
You can also order different products together, making it easier to replenish several areas of your shop at the same time.
Keeping your product range interesting can be just as important as keeping your best sellers in stock.
Our catalogue allows independent retailers to explore different categories and find products that could work alongside their existing range.
Whether you're looking for everyday wholesale products, seasonal stock, impulse products, gifts, toys or new lines for your shelves, you can browse the Wholesale Direct catalogue and order online.

Thousands of products. No Minimum Orders. Perfect for independent shops and online sellers.

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Wholesale Direct Ltd, 2 Athena Way, Hayland, Barnsley, S74 0FQ